About JEUL Project

There are growing difficulties faced by Chinese and Vietnamese university graduates in landing the first job because what they learn at universities does not match the market’s need in a rapidly changing economy. The highly competitive job market and growing unemployment pressure have triggered university students’ interest in seeking creativity and entrepreneurship education. In order to meet the students’ needs in dynamic market conditions universities from China and Vietnam look up to European partners for good practices.

The aim of this project is to establish and develop lasting cooperation among HEI and private sector, to influence the way universities work and enable them to learn from the entrepreneurial nature of companies, develop and use case studies based on the experience of companies – enhance their teaching and learning methods and gain an understanding of the needs of enterprises and improve the curricula accordingly. The idea is to move towards becoming Entrepreneurial Universities.